Before co-founding Flipkart, Binny was previously employed with Amazon for 9 months before that he was rejected by Google twice. Binny Bansal and his Business partner Sachin Bansal initially thought of starting a comparison search engine, but realized that the market for E-commerce in India was very small. Hence, after leaving Amazon in 2007, they founded Flipkart as an e-commerce company. Before joining Amazon, Binny worked with Sarnoff Corporation for 1.5 years, where he developed a lane sensor device for cars which would warn you and beep automatically if you change lanes without giving a signal.
