In the spring of 2007, while working as a recurring character on 30 Rock, he shot an ABC pilot called Judy's Got A Gun. It was not picked up for the Fall 2007 season, and Powell returned to 30 Rock, where he was promoted to a series regular. In October 2008, Powell launched and starred in a self-funded web series called Keith Powell Directs a Play chronicling Powell’s foray into directing Uncle Vanya at a fictional repertory theatre group. In 2009, Powell was a guest commentator on VH1's 100 Greatest One Hit Wonders of the 80s, and also played a Tuskegee Airman in the movie Night at the Museum: Battle of the Smithsonian.