Meanwhile, she was cast in a role which brought her international fame: Mrs Slocombe, a department store saleswoman with a socially superior attitude, a repertoire of double entendres, and a penchant for bouffant, pastel-coloured coiffures, in the long-running Are You Being Served? (1972–85). In 1978, when it was thought that Are You Being Served? was over, she was the lead star in Come Back Mrs. Noah, a sitcom that is regarded by some as one of the worst ever made. From 1965 to 1976, she intermittently played Nellie Harvey, the landlady of The Laughing Donkey pub, in Coronation Street. In this she often appeared opposite Annie Walker, landlady of the Rovers Return. In 1986, she had a 23-week stint on That's Life!