Rouse was born in Heaton, Bradford, West Riding of Yorkshire. Prior to The Bill, he had a long career working mainly with the BBC, appearing twice in their Play for Tomorrow strand, a sci-fi offshoot of the Play for Today series. He also guest starred in the 1982 Doctor Who story Kinda and played an unnamed character simply credited as "Yizzel's mate" in Carla Lane's Bread in 1986. In 1988 he played Graham Farrell, a Business associate of Mike Baldwin in Coronation Street