The idea for Grahame-Smith's next novel, Pride and Prejudice and Zombies, came from his Editor at Quirk Books, Jason Rekulak. Using Jane Austen's classic novel Pride and Prejudice as a platform, Rekulak suggested that Grahame-Smith mix a zombie plot into the public domain novel. Enamored of the idea, Grahame-Smith immediately began working on the novel, first by reading Pride and Prejudice and then by inserting the gruesome zombie elements, a process he has described as similar to microsurgery. Though Quirk Books was initially reluctant to publish the book in fear of alienating Austen's fans, the novel went to press in 2009, with modest sales expectations. In the weeks prior to the release, however, the book's popularity swelled dramatically as the cover and title of the novel circulated the internet. Anticipation for the book grew so rapidly that in its first week of release, Pride and Prejudice and Zombies surged to No. 3 on the New York Times Best Seller list. Since that time, the novel has sold over a million copies and been translated into over 20 languages.