Who Is Li Ziqi (vlogger)? Age, Biography, and Wiki
Born on July 6, 1990, Li Ziqi is currently 34 years old. She rose to fame through her captivating videos that showcase traditional Chinese cooking and crafts, embodying a lifestyle in harmony with nature. Her unique storytelling and cultural presentations have earned her millions of followers worldwide. Wikipedia details her journey from a small village in Sichuan province to becoming a global phenomenon: Li Ziqi on Wikipedia.
| Occupation | Entrepreneur |
|---|---|
| Date of Birth | July 6, 1990 |
| Age | 35 Years |
| Birth Place | Pingwu County, Mianyang, Sichuan, China |
| Horoscope | Cancer |
| Country | China |
Popularity
Li Ziqi (vlogger)'s Popularity over time
Height, Weight & Measurements
Li Ziqi stands at a height of approximately 5 feet 4 inches (163 cm) and weighs around 110 pounds (50 kg). Her body measurements reflect her healthy lifestyle, with a slim build that she has maintained through her active, rural lifestyle. Her precise measurements are estimated to be 32-25-34 inches.
Family, Dating & Relationship Status
Li Ziqi has often kept her personal relationships private, leading to speculation about her dating life. As of 2025, there are no confirmed reports of a boyfriend or girlfriend, as she appears to be focusing on her career and entrepreneurship. Li Ziqi has a close relationship with her grandmother, who plays a pivotal role in her life and videos, often featuring in her content.
Net Worth and Salary
As of 2025, Li Ziqi's estimated net worth ranges between $10 million and $15 million. Her income largely derives from her YouTube channel, brand collaborations, merchandise sales, and her successful online shop selling traditional Chinese products. Her unique blend of cultural storytelling and modern-day business acumen has positioned her as a leading influencer, significantly boosting her earnings.
Li lives with her grandmother, who occasionally appears in videos, in the countryside of Mianyang in Southwest China's Sichuan. When Li was in fifth grade, her grandfather died. As a result, her grandmother was unable to pay for her education, and Li dropped out of school at the age of 14 to work in the city.
She worked several jobs, including being a waitress (2016–2017), a disc jockey (2007–2013), and a singer (2006–2007). In 2012, she moved back to take care of her grandmother, who was sick at that time.
Career, Business, and Investments
Li Ziqi’s career extends beyond vlogging; she is also a savvy entrepreneur. After gaining popularity, she launched her own line of traditional Chinese products and home goods. Li Ziqi has been actively involved in several business ventures that celebrate and promote Chinese culture. Her stunning visual storytelling has not only garnered her a loyal audience but has also solidified her status as a major cultural ambassador.
In July 2021, Li put her vlogger career on hiatus due to a legal dispute with her business partners. On 27 October 2021, Li formally sued her multi-channel network (MCN) partner firm Hangzhou Weinian. Although the dispute contents have not been publicized, various media suggested that it is related to commercialization of the Li Ziqi brand.
A week prior, in an interview on state-run China Central Television (CCTV), Li stated that "she does not want to see her intellectual property over-commercialized."
Social Network
Li Ziqi has a strong social media presence, with millions of followers on platforms such as Instagram, Twitter, and Facebook, in addition to her YouTube channel. She uses her platforms to share insights into her daily life, cooking tutorials, and the beauty of rural Chinese traditions. Her engaging content continues to attract a global audience, making her one of the most influential social media figures in the world.
Li Ziqi (pinyin: Lǐ Zǐqī; born 6 July 1990), is a Chinese video blogger, entrepreneur, and Internet celebrity.
She is known for creating food and handicraft preparation videos in her hometown of rural Pingwu County, Mianyang, north-central Sichuan province, southwest China, often from basic ingredients and tools using traditional Chinese techniques.
In February 2021, she received the Guinness World Record for "The most subscribers for a Chinese language channel on YouTube."
Education
While specific details about Li Ziqi's formal education remain relatively private, it is known that she grew up in a rural environment that instilled in her a deep appreciation for nature and traditional crafts. This upbringing has heavily influenced her content, where she often demonstrates age-old techniques and recipes, captivating audiences with her skills and knowledge.
