Southside (record producer) profile Photo

Southside

Songwriter

Birthday February 2, 1989

Birth Sign Aquarius

Birthplace Atlanta, Georgia, U.S.

Age 36 Years

#14,710 Most Popular

Who Is Southside (record producer)? Age, Biography, and Wiki

Southside, born on February 2, 1989, is a renowned American record producer, rapper, and songwriter who has made significant contributions to the music industry, particularly in the hip-hop genre. With his distinctive sound and innovative production techniques, Southside has collaborated with numerous high-profile artists, solidifying his status in the music world. As of 2025, he is 36 years old.

Occupation Songwriter
Date of Birth February 2, 1989
Age 36 Years
Birth Place Atlanta, Georgia, U.S.
Horoscope Aquarius
Country Georgia

Popularity

Southside (record producer)'s Popularity over time

Height, Weight & Measurements

Standing at 6 feet 1 inch (185 cm) and weighing approximately 180 pounds (82 kg), Southside maintains a fit and healthy physique, reflecting his active lifestyle. His body measurements, including his chest, waist, and hip sizes, are not officially published, but his athletic build is often highlighted in various media appearances.

Joshua Howard Luellen (born February 2, 1989), known professionally as Southside (also known as Sizzle), is an American record producer, rapper and songwriter. Based in Atlanta, he is recognized in the music industry for his aggressive, trap-infused production work for prominent hip hop artists.

After meeting hometown rapper Waka Flocka Flame, Luellen signed with his record label Brick Squad Monopoly—an imprint of Gucci Mane's 1017 Records—as in-house talent in 2010.

Luellen and labelmate, fellow producer Lex Luger established the production team 808 Mafia that same year; it was credited on several commercially successful releases throughout the remaining decade.

Family, Dating & Relationship Status

While Southside tends to keep his personal life private, he has been linked to several prominent figures in the entertainment industry. As of 2025, he is reportedly dating lexis sky, a well-known personality, and the two have been seen together at various events, sparking rumors of a serious relationship. His family background remains largely under wraps, as Southside focuses on his career and personal endeavors.

Net Worth and Salary

As of 2025, Southside's estimated net worth is around $8 million. His earnings primarily stem from his successful career as a record producer, songwriter, and rapper. With numerous hit songs and collaborations under his belt, his financial portfolio includes various business ventures and investments in the music industry that contribute to his impressive wealth.

Career, Business and Investments

Southside's career took off in the early 2010s when he co-founded the influential production duo 808 Mafia. His work has been featured on albums from some of the biggest names in the music industry, including Future, Gucci Mane, and Lil Uzi Vert. Apart from music production, Southside has also ventured into business, launching his own label and investing in promising artists.

Over the years, he has diversified his investments, including ventures in fashion and other entertainment-related projects, further solidifying his reputation as a savvy entrepreneur.

It was around his mid-teenage years that Southside decided to start taking music production as a serious career, He was later discovered by rapper Waka Flocka Flame at the age of 17, and through Waka's connection with Gucci Mane, Luellen was signed to 1017 Records.

At the label, Luellen met Lex Luger, a fellow producer for Waka Flocka, and the two laid the production groundwork for Waka Flocka's debut album, Flockaveli (2010). Southside's first major credit was the song "Fuck the Club Up," which appeared on the album.

Social Network

Southside is active on social media platforms, where he engages with fans and shares updates about his music and personal life. His Instagram account, @southside, boasts hundreds of thousands of followers, reflecting his popularity in the music industry. He also utilizes Twitter and TikTok to connect with a broader audience, sharing snippets of his work and behind-the-scenes content.

In January 2013, Southside produced "Millions" – the lead single from Pusha T's mixtape Wrath of Caine. The music video for the song was released on February 10. The song sparked controversy when producer Rico Beats was asked to modify Southside's instrumental for the final version of the song.

Southside wasn't notified of the changes, which led to the two producers exchanging threats over Twitter. On Wrath of Caine official track list, Kanye West was credited as co-producer, instead of Rico Beats. Also in 2013, Southside and TM88 produced the song "Tapout" by Rich Gang from their self-titled album.

The song peaked at number 44 on the Billboard Hot 100 and received gold certification by the Recording Industry Association of America (RIAA).

Education

Though details about Southside's educational background are not widely known, it’s clear that his passion for music and talent for production took precedence over formal education. His innate ability to understand and create music has undoubtedly been shaped by his experiences in the industry rather than traditional schooling.

In summary, Southside has established himself as a force in the music world, turning his talents into lucrative opportunities while navigating relationships and the pressures of fame. As he continues to evolve as an artist and entrepreneur, fans are eager to see what the future holds for this dynamic producer.

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